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Truax

Marketing

Truax

Marketing

Truax

Marketing

Marketing shouldn’t feel like guesswork. We bring clarity and confidence that you're making the right decisions.

Marketing shouldn’t feel like guesswork. We bring clarity and confidence that you're making the right decisions.

Marketing shouldn’t feel like guesswork. We bring clarity and confidence that
you're making the right decisions.

There's A Better Way

There's A
Better Way

There's A
Better Way

Businesses invest in Marketing, then struggle when there isn’t an immediate impact. If it’s a cost and doesn’t drive revenue, what’s the point? 

Frankly, we get it. That's why a handful of like-minded Marketers got together to provide deep expertise in specific areas: aligning your story to your ideal customer, eye-catching designs, building modern websites and demand generation.   

A tight focus allows us to make an outsized impact. With experts at the helm, you can now trust that Marketing is one of your best investments.

Businesses invest in Marketing, then struggle when there isn’t an immediate impact. If it’s a cost and doesn’t drive revenue, what’s the point? 

Frankly, we get it. That's why a handful of like-minded Marketers got together to provide deep expertise in specific areas: aligning your story to your ideal customer, eye-catching designs, building modern websites and demand generation.   

A tight focus allows us to make an outsized impact. With experts at the helm, you can now trust that Marketing is one of your best investments.

Businesses invest in Marketing, then struggle when there isn’t an immediate impact. If it’s a cost and doesn’t drive revenue, what’s the point? 

Frankly, we get it. That's why a handful of like-minded Marketers got together to provide deep expertise in specific areas: aligning your story to your ideal customer, eye-catching designs, building modern websites and demand generation.   

A tight focus allows us to make an outsized impact. With experts at the helm, you can now trust that Marketing is one of your best investments.

WE KEEP GOOD COMPANY

We go Deep to Find Opportunities

  • We start with focus

    Most marketing fails because teams try to do too much at once. We begin by narrowing the field.

  • We lead with a strong point of view

    We will recommend what we believe will move your business forward, even when it means saying no to busy work.

  • We adapt when reality demands it

    Urgency, constraints, and timing matter. We adjust execution while protecting the integrity of the strategy.

  • We stay accountable

    Clear priorities, clear metrics, and unfiltered communication.

We go Deep to Find Opportunities

  • We start with focus

    Most marketing fails because teams try to do too much at once. We begin by narrowing the field.

  • We lead with a strong point of view

    We will recommend what we believe will move your business forward, even when it means saying no to busy work.

  • We adapt when reality demands it

    Urgency, constraints, and timing matter. We adjust execution while protecting the integrity of the strategy.

  • We stay accountable

    Clear priorities, clear metrics, and unfiltered communication.

We go Deep to Find Opportunities

  • We start with focus

    Most marketing fails because teams try to do too much at once. We begin by narrowing the field.

  • We lead with a strong point of view

    We will recommend what we believe will move your business forward, even when it means saying no to busy work.

  • We adapt when reality demands it

    Urgency, constraints, and timing matter. We adjust execution while protecting the integrity of the strategy.

  • We stay accountable

    Clear priorities, clear metrics, and unfiltered communication.

Focused Services

Focused Services

Each engagement is built to solve a specific marketing problem. Start where the pressure is highest.

Messaging & Positioning

Ideal for businesses struggling to reach the right customers

  • Messaging and positoning framework + workshop

  • 4-6 viable positioning strategies ranked by risk

  • 6-slide internal positioning deck to align your teams

  • Clear & compelling homepage wireframe

Messaging & Positioning

Ideal for businesses struggling to reach the right customers

  • Messaging and positoning framework & workshop

  • 4-6 viable positioning strategies ranked by risk

  • 6-slide internal positioning deck to align your teams

  • Clear & compelling homepage wireframe

Messaging & Positioning

Ideal for businesses struggling to reach the right customers

  • Messaging and positoning framework + workshop

  • 4-6 viable positioning strategies ranked by risk

  • 6-slide internal positioning deck to align your teams

  • Clear & compelling homepage wireframe

Look & Feel

Ideal for businesses who feel they look dated

  • 2 mood boards to pick from

  • High-fidelity homepage design

  • Brand guidelines ready to train AI on

  • A repeatable visual system

Look & Feel

Ideal for businesses who feel they look dated

  • 2 mood boards to pick from

  • High-fidelity homepage design

  • Brand guidelines ready to train AI on

  • A repeatable visual system

Look & Feel

Ideal for businesses who feel they look dated

  • 2 mood boards to pick from

  • High-fidelity homepage design

  • Brand guidelines ready to train AI on

  • A repeatable visual system

Website Build

Ideal for companies in need of a competitve edge

  • Copywriting aligned to your messaging and positioning

  • Agency-level design that elevates credibility and clarity

  • SEO best practices for search engines and LLM discovery

  • Analytics, tracking, and reporting setup for visibility

Website Build

Ideal for companies in need of a competitve edge

  • Copywriting aligned to your messaging and positioning

  • Agency-level design that elevates credibility and clarity

  • SEO best practices for search engines and LLM discovery

  • Analytics, tracking, and reporting setup for visibility

Website Build

Ideal for companies in need of a competitve edge

  • Copywriting aligned to your messaging and positioning

  • Agency-level design that elevates credibility and clarity

  • SEO best practices for search engines and LLM discovery

  • Analytics, tracking, and reporting setup for visibility

Lead Generation

Ideal for businesses who have a demand gen need

  • High-converting ad creative and dedicated landing page

  • Campaign strategy

  • Google Ads launch and management

  • A performance dashboard for real visibility

Lead Generation

Ideal for businesses who have a demand gen need

  • High-converting ad creative and dedicated landing page

  • Campaign strategy

  • Google Ads launch and management

  • A performance dashboard for real visibility

Lead Generation

Ideal for businesses who have a demand gen need

  • High-converting ad creative and dedicated landing page

  • Campaign strategy

  • Google Ads launch and management

  • A performance dashboard for real visibility

Before & Afters

Before & Afters

Before

Disconnected messaging and positioning

Unable to attract ideal buyers

Outdated look and feel

After

Clear narrative supporting a move up-market

Expanded website supported improved conversion

Agency-quality rebrand

Leadsbridge + LinkedIn + Facebook

Packages: Lead Generation, Fractional Leadership

Before

Lead costs were at an all time high

Poor performance held back key partnerships

Lacked go-to-market motions that drove sales

After

Reduced cost per lead by 35%

LinkedIn + Facebook reinvested due to successes

Repeatable framework continues to drive new deals

Before

Misaligned messaging and positioning

Outgrown their look and feel

Struggled to attract the right buyer

After

Messaging and positioning tightly aligned with key personas

Expanded website supported improved conversion

Agency-quality rebrand

See full before and after >

100% Chiropractic

Packages: Fractional Leadership

Before

Consistently missing revenue targets

Disconnected from ideal customer

Falling behind the competition

After

Led to their first profitable quarter in 2 years

Overhauled messaging, positioning and look + feel

Competition is copying marketing strategy

Light blue background with Truax Marketing logo mark cropped on the edges

What its Like Working With Us

What its Like
Working With Us

"
Nothing like starting a call off with "how'd you like to manage campaigns for LinkedIn and Facebook—at the same time?" From strategy through execution, his team made us look good in front of our most important partners. Results spoke for themselves; they reduced our cost-per-lead by 35%, increased our web traffic by 22% and created a lasting relationship with both LinkedIn and Facebook."

Nothing like starting a call off with "how'd you like to manage campaigns for LinkedIn and Facebook—at the same time?" From strategy through execution, his team made us look good in front of our most important partners. Results spoke for themselves; they reduced our cost-per-lead by 35%, increased our web traffic by 22% and created a lasting relationship with both LinkedIn and Facebook."

Client Image

Dave Firnstahl

Director of Growth

"
Nothing like starting a call off with "how'd you like to manage campaigns for LinkedIn and Facebook—at the same time?" From strategy through execution, his team made us look good in front of our most important partners. Results spoke for themselves; they reduced our cost-per-lead by 35%, increased our web traffic by 22% and created a lasting relationship with both LinkedIn and Facebook."

Nothing like starting a call off with "how'd you like to manage campaigns for LinkedIn and Facebook—at the same time?" From strategy through execution, his team made us look good in front of our most important partners. Results spoke for themselves; they reduced our cost-per-lead by 35%, increased our web traffic by 22% and created a lasting relationship with both LinkedIn and Facebook."

Client Image

Dave Firnstahl

Director of Growth

Light blue background with Truax Marketing logo mark cropped on the edges

What its Like
Working With Us

"
Nothing like starting a call off with "how'd you like to manage campaigns for LinkedIn and Facebook—at the same time?" From strategy through execution, his team made us look good in front of our most important partners. Results spoke for themselves; they reduced our cost-per-lead by 35%, increased our web traffic by 22% and created a lasting relationship with both LinkedIn and Facebook."

Nothing like starting a call off with "how'd you like to manage campaigns for LinkedIn and Facebook—at the same time?" From strategy through execution, his team made us look good in front of our most important partners. Results spoke for themselves; they reduced our cost-per-lead by 35%, increased our web traffic by 22% and created a lasting relationship with both LinkedIn and Facebook."

Client Image

Dave Firnstahl

Director of Growth

If you're in Minnesota, let's grab a coffee.
Out of staters, Google Meet will have to do.

2026© TRUAX MARKETING

Location

Minneapolis, MN

CONNECT WITH OUR FOUNDER

If you're in Minnesota, let's grab a coffee. Out of staters, Google Meet will have to do.

2026© TRUAX MARKETING

Location

Minneapolis, MN

CONNECT WITH OUR FOUNDER

If you're in Minnesota, let's grab a coffee.
Out of staters, Google Meet will have to do.

2026© TRUAX MARKETING

Location

Minneapolis, MN

CONNECT WITH OUR FOUNDER

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