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Truax

Marketing
Truax

Marketing
Truax

Marketing
Marketing shouldn’t feel like guesswork. We bring clarity and confidence that you're making the right decisions.
Marketing shouldn’t feel like guesswork. We bring clarity and confidence that you're making the right decisions.
Marketing shouldn’t feel like guesswork. We bring clarity and confidence that
you're making the right decisions.
There's A Better Way
There's A
Better Way
There's A
Better Way



Businesses invest in Marketing, then struggle when there isn’t an immediate impact. If it’s a cost and doesn’t drive revenue, what’s the point?
Frankly, we get it. That's why a handful of like-minded Marketers got together to provide deep expertise in specific areas: aligning your story to your ideal customer, eye-catching designs, building modern websites and demand generation.
A tight focus allows us to make an outsized impact. With experts at the helm, you can now trust that Marketing is one of your best investments.
Businesses invest in Marketing, then struggle when there isn’t an immediate impact. If it’s a cost and doesn’t drive revenue, what’s the point?
Frankly, we get it. That's why a handful of like-minded Marketers got together to provide deep expertise in specific areas: aligning your story to your ideal customer, eye-catching designs, building modern websites and demand generation.
A tight focus allows us to make an outsized impact. With experts at the helm, you can now trust that Marketing is one of your best investments.
Businesses invest in Marketing, then struggle when there isn’t an immediate impact. If it’s a cost and doesn’t drive revenue, what’s the point?
Frankly, we get it. That's why a handful of like-minded Marketers got together to provide deep expertise in specific areas: aligning your story to your ideal customer, eye-catching designs, building modern websites and demand generation.
A tight focus allows us to make an outsized impact. With experts at the helm, you can now trust that Marketing is one of your best investments.

WE KEEP GOOD COMPANY





































We go Deep to Find Opportunities
We start with focus
Most marketing fails because teams try to do too much at once. We begin by narrowing the field.
We lead with a strong point of view
We will recommend what we believe will move your business forward, even when it means saying no to busy work.
We adapt when reality demands it
Urgency, constraints, and timing matter. We adjust execution while protecting the integrity of the strategy.
We stay accountable
Clear priorities, clear metrics, and unfiltered communication.

We go Deep to Find Opportunities
We start with focus
Most marketing fails because teams try to do too much at once. We begin by narrowing the field.
We lead with a strong point of view
We will recommend what we believe will move your business forward, even when it means saying no to busy work.
We adapt when reality demands it
Urgency, constraints, and timing matter. We adjust execution while protecting the integrity of the strategy.
We stay accountable
Clear priorities, clear metrics, and unfiltered communication.

We go Deep to Find Opportunities
We start with focus
Most marketing fails because teams try to do too much at once. We begin by narrowing the field.
We lead with a strong point of view
We will recommend what we believe will move your business forward, even when it means saying no to busy work.
We adapt when reality demands it
Urgency, constraints, and timing matter. We adjust execution while protecting the integrity of the strategy.
We stay accountable
Clear priorities, clear metrics, and unfiltered communication.

Focused Services
Focused Services
Each engagement is built to solve a specific marketing problem. Start where the pressure is highest.
Messaging & Positioning
Ideal for businesses struggling to reach the right customers
Messaging and positoning framework + workshop
4-6 viable positioning strategies ranked by risk
6-slide internal positioning deck to align your teams
Clear & compelling homepage wireframe
Messaging & Positioning
Ideal for businesses struggling to reach the right customers
Messaging and positoning framework & workshop
4-6 viable positioning strategies ranked by risk
6-slide internal positioning deck to align your teams
Clear & compelling homepage wireframe
Messaging & Positioning
Ideal for businesses struggling to reach the right customers
Messaging and positoning framework + workshop
4-6 viable positioning strategies ranked by risk
6-slide internal positioning deck to align your teams
Clear & compelling homepage wireframe
Look & Feel
Ideal for businesses who feel they look dated
2 mood boards to pick from
High-fidelity homepage design
Brand guidelines ready to train AI on
A repeatable visual system
Look & Feel
Ideal for businesses who feel they look dated
2 mood boards to pick from
High-fidelity homepage design
Brand guidelines ready to train AI on
A repeatable visual system
Look & Feel
Ideal for businesses who feel they look dated
2 mood boards to pick from
High-fidelity homepage design
Brand guidelines ready to train AI on
A repeatable visual system
Website Build
Ideal for companies in need of a competitve edge
Copywriting aligned to your messaging and positioning
Agency-level design that elevates credibility and clarity
SEO best practices for search engines and LLM discovery
Analytics, tracking, and reporting setup for visibility
Website Build
Ideal for companies in need of a competitve edge
Copywriting aligned to your messaging and positioning
Agency-level design that elevates credibility and clarity
SEO best practices for search engines and LLM discovery
Analytics, tracking, and reporting setup for visibility
Website Build
Ideal for companies in need of a competitve edge
Copywriting aligned to your messaging and positioning
Agency-level design that elevates credibility and clarity
SEO best practices for search engines and LLM discovery
Analytics, tracking, and reporting setup for visibility
Lead Generation
Ideal for businesses who have a demand gen need
High-converting ad creative and dedicated landing page
Campaign strategy
Google Ads launch and management
A performance dashboard for real visibility
Lead Generation
Ideal for businesses who have a demand gen need
High-converting ad creative and dedicated landing page
Campaign strategy
Google Ads launch and management
A performance dashboard for real visibility
Lead Generation
Ideal for businesses who have a demand gen need
High-converting ad creative and dedicated landing page
Campaign strategy
Google Ads launch and management
A performance dashboard for real visibility
Before & Afters
Before & Afters
Before
Disconnected messaging and positioning
Unable to attract ideal buyers
Outdated look and feel



After
Clear narrative supporting a move up-market
Expanded website supported improved conversion
Agency-quality rebrand



Leadsbridge + LinkedIn + Facebook
Packages: Lead Generation, Fractional Leadership
Before
Lead costs were at an all time high
Poor performance held back key partnerships
Lacked go-to-market motions that drove sales
After
Reduced cost per lead by 35%
LinkedIn + Facebook reinvested due to successes
Repeatable framework continues to drive new deals



Before
Misaligned messaging and positioning
Outgrown their look and feel
Struggled to attract the right buyer



After
Messaging and positioning tightly aligned with key personas
Expanded website supported improved conversion
Agency-quality rebrand



See full before and after >

100% Chiropractic
Packages: Fractional Leadership
Before
Consistently missing revenue targets
Disconnected from ideal customer
Falling behind the competition
After
Led to their first profitable quarter in 2 years
Overhauled messaging, positioning and look + feel
Competition is copying marketing strategy



What it’s Like Working With Us
What it’s Like
Working With Us
Nothing like starting a call off with "how'd you like to manage campaigns for LinkedIn and Facebook—at the same time?" From strategy through execution, his team made us look good in front of our most important partners. Results spoke for themselves; they reduced our cost-per-lead by 35%, increased our web traffic by 22% and created a lasting relationship with both LinkedIn and Facebook."

Dave Firnstahl
Director of Growth
Nothing like starting a call off with "how'd you like to manage campaigns for LinkedIn and Facebook—at the same time?" From strategy through execution, his team made us look good in front of our most important partners. Results spoke for themselves; they reduced our cost-per-lead by 35%, increased our web traffic by 22% and created a lasting relationship with both LinkedIn and Facebook."

Dave Firnstahl
Director of Growth

What it’s Like
Working With Us
Nothing like starting a call off with "how'd you like to manage campaigns for LinkedIn and Facebook—at the same time?" From strategy through execution, his team made us look good in front of our most important partners. Results spoke for themselves; they reduced our cost-per-lead by 35%, increased our web traffic by 22% and created a lasting relationship with both LinkedIn and Facebook."

Dave Firnstahl
Director of Growth